Celebrity Big Brother 22 (UK)

 also known as Celebrity Big Brother: Eye of the Storm is the upcoming series of Celebrity Big Brother.

Casting
According to Radio Times, the new batch of celebrities entering were the ones who’ve “been caught up in their own media storm”.

A statement by Channel 5 for the Radio Times tells “All of the celebrity names entering the house will have been caught up in their own media storm, And now, the celebrities are once again putting themselves in the public eye and this time they have a lot to prove”.

Eye
The eye for the season was revealed by host; Emma Willis on July 18th,2018 as a part of BBUK's 18th anniversary celebrations. The eye features magenta, blue, green, red and yellow colours around the edges, with two lightning bolts on either side of the eye. The pupil is coloured magenta and black with a star in the middle, with the eye overall being styled like a neon-sign.

New Creative Team
Previous editor and executive producer Paul Osborne was hired as the new creative director for the show to help save it from cancellation. He was previously with the show from Big Brother 6 until Big Brother 9.

It was later announced that two former executive producers had stepped down and were replaced by Tamsin Dodgson, who was promoted last series, and Anna Meadows and Jess Thomas. Lucy Crofts, Matt Green and Cally Haycox will be serving as Series Editors.

Trevor Boris, who had been the challenge producer for Big Brother Canada was also added as a senior producer.

Sponsor
For the second consecutive season, Pink Casino will be the sponsor for the season.

Superfan Press Conference
On August 5th, various Big Brother fan sites and superfans were invited to Borehamwood to a short discussion with producers to understand where the new team is taking the show for the celebrity series and upcoming civilian series.

Production Changes
As reported during the Superfan Press Conference, the following will be changed:

Less Outside Contact
In previous years, the show has violated the first rule of Big Brother, "No outside contact." As a result the house has been built to "keep the outside, out".

It was later revealed that the staircase to the exit had been closed off for the first time since the move to Channel 5 from Channel 4.

Shopping Tasks Return
In the recent years, shopping tasks had been shortened to minimal days or eliminated all together in favor of twist taks. This will be reversed and shopping tasks will be back. Previous task producer, Jackson Townroe, has returned to the show for the first time since Big Brother 15 (UK).

Normal Diary Room Nominations
Returning executive producer Paul Osborne announced that classic nominations would be back. He stated that he was a fan of the classic process rather than the recent weekly twists on nominations. It has also been noted that we will now know prior to nominations how many nominations one housemate will need in order to be nominated.

Promotional Tour
To promote the new series, a promotional event was held on August 10th London’s South Bank. Tourists will able to have a chance to win a a live show package.

The promotion says, “Head down and bag yourself the chance to win the ultimate Celebrity Big Brother experience which includes VIP tickets to a live eviction show, a meet and great with the voice of the Big Brother house Marcus Bentley plus an overnight stay in London!”

Former housemates Bianca Gascoigne (finalist, Celebrity Big Brother 19 (UK)), Charlotte Crosby (winner, Celebrity Big Brother 12 (UK)), and Scotty T (winner, Celebrity Big Brother 17 (UK)) were in attendance as part of the promotion.

It was later announced that the event would travel north to Leeds and Manchester. A similar event would take place at Leeds Briggate on August 14th and at Manchester Piccadilly Gardens on August 16th.

House Pictures
The house was revealed on August 15th, at 12:01 AM with a tropical theme, very similar to the final season of Big Brother Australia. All of the rooms were moved around. In addition, for the first time since Ultimate Big Brother, the stairs to the exit of the house has been closed off to keep the outside noise and influence out.

The lounge is not located at the bottom of the stairs but located near the garden. The bathroom has also moved beside the bedroom. You can now only access the bathroom via the bedroom only.

The house can be seen below:

Camera Shooting Changes
For the first time, there will not be cameramen in the camera runs one hundred percent of the time. They will only be used during live shows and tasks. The Endemol Shine Group announced that a new type of shooting will be used to film constantly, however will timestamp important events in the house, such as a fight.

Chief Executive Officer of Creative Networks Lisa Perrin says, "In seconds, we’re able to locate video captured at, say, 1:10 AM that reflects exactly what we want to show on the program, even if no one was watching at the time. That’s a big savings on resources."

The footage is now available on a cloud-based software that can be accessible anywhere. The footage can be shot at the house, and an editor can edit from their house.

"Adopting this ground-breaking technology will completely revolutionize the way we produce our global formats and opens up an unprecedented level of creative freedom. In terms of time and efficiency, we’ve really upped our game with Azure Media Analytics," said Perrin.

Twists

 * The White House of Big Brother- On launch night it was announced that as the first housemate into the house; Kirstie Alley would be made the president of the Big Brother house. Alongside her vice president; Ryan Thomas, who was chosen via public vote after all the HMs entered, she would have power over the house for the next week. During this time, she and Ryan would stay in the White House, located across from the pool in the garden.